![]() This interview goes for 35 minutes and covers: Jeff has recently produced some fantastic new videos that many of you will be familiar with so I thought it would be a good time to set up an interview to look at his approach, particularly from a blogger perspective. Hype, Long Sales Pages and a Change of Approach in Internet Marketing.Getting over the Idea of Selling Something on a Blog.The Sideways Sales Letter (something blogs are ideal for).Do Product Launches Work in Niches that are not ‘Make Money Online’ Niches?.What Did Jeff Learn in Launching his own Blog? (he had over 2000 people waiting to read it before even launching with a smart strategy).Secondary Benefits of running a Product Launch.Can Product Launches Work for Small Blogs?.Product Launch Millionaires – a video giving inside information on some of the really big internet product launches.Īlso make sure you check out Jeff’s 4 videos This was one of the most enjoyable interviews I’ve done and I hope you make the time today to have a listen or read through the transcript below (I’ve put the above topics into the transcript to help you find what interests you).Product Launch Disasters – Jeff shares how some product launches have failed and why in many ways it didn’t matter.He also shares an inspiring story of his first client iPhone video – talks about the strategy behind Apple’s iPhone launch recently.Product Launch Blueprint – this is a downloadable PDF of Jeff’s full Product Launch Formula and a video that walks you through it.This is GOLD if you’re ever going to launch a product on your blog and I find it hard to believe he gives it away for free. To get them you need to opt in with your email address but it is well worth the effort. I hope you enjoy this interview with Jeff: That last video is well worth the opt in – it’s a formula that I have printed up and next to my computer for every launch I now do. ![]() ![]() Transcript of Interview with Jeff Walker Introducing Jeff Walker (and Darren’s Longest Introduction Ever)ĭarren: Hi, this is Darren from ProBlogger and today I have the privilege of interviewing Jeff Walker from Product Launch Formula. Jeff’s a guy that many of you will know partly because I’ve recently promoted a couple of his videos that he’s just released but also, because over the last year or so, I’ve mentioned him a number of times as being someone who’s really helped me in my own launching of products. ![]()
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January 2023
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